ENFOQUE

INTRO:

INTRO:

This typography concept is inspired by camera lenses and the way they control focus. Each letter plays with that shift, moving between clarity and softness to create a natural sense of focus and distortion.

AWARD RECOGNITION

AWARD RECOGNITION

FIT CT&D Kinetic Typography Scholarship Award Winner

FIT CT&D Kinetic Typography Scholarship Award Winner

ENFOQUE STUDY CASE VIDEO

ENFOQUE STUDY CASE VIDEO

Add a short explanation of the project’s visual direction and design choices.

Add a short explanation of the project’s visual direction and design choices.

TYPEFACE AESTHETIC

TYPEFACE AESTHETIC

Add a short explanation of this feature or prototype.

Add a short explanation of this feature or prototype.

VISUAL SYSTEM

VISUAL SYSTEM

Add a short explanation of the project’s visual system.

Add a short explanation of the project’s visual system.

KEY TAKEAWAYS

KEY TAKEAWAYS

Add the key lessons, outcomes, or reflections from this work.

Add the key lessons, outcomes, or reflections from this work.